UGC videos of babies, pets, and busty women: hook, line and sinker for views. That transitional time of life called tweenhood is birthing some interesting content too.
Check out this Cadbury Eyebrows advert that's already garnered over 800K views.
Now one of several 'eyebrow' response tributes!
Users, AtoZproductions1, love to parody commercials. The Doritos and Nerds videos have that great tween appeal - humor us adults don't really get. I know my 11 year old would love these.
Friday, January 30, 2009
Thursday, January 29, 2009
Another Great Viral Branding Effort
And here we all thought there could never be a Where the Hell is Matt again. This human beat machine, Micha Albacow, is using (and is sponsored by) Tic Tac to make his musical mark. He's made flutes, drums, tap shoes, and more - all with the aid of Tic Tacs. Check it out.
Labels:
human beat machine,
tictac,
viral marketing video
Wednesday, January 28, 2009
Warning: Very Addicting
Brilliant. David Begman has made a panoramic image showing millions of people who watched President Obama’s inaugural address. To do this, he clamped a Gigapan Imager to the railing on the north media platform. The Gigapan is a robotic camera mount that allows one to take multiple images and stitch them together, creating a massive image file. Use the controls to zoom and pan around the photo. You can also double click to zoom in and double click again to get even closer. You might be surprised who you'll find. Take a look here.
Tuesday, January 27, 2009
Inauguration Week Part 1
Last week was one, big hopeful dream. We made the trek to D.C. to be part of history, but the most unexpected experience was meeting the great people that live in D.C. proper. All ages, various socio-economic backgrounds.......all hoping that their lives and children's lives will prosper with this new President.
One of my favorite 'campaigns' was from a group called WeHopeForChange.org. They distributed free posters that asked people to fill in the blank: "Mr. President, I Hope For............." You could take yours home, or leave for others' to see. A true call-to-action.
Friday, January 16, 2009
Causing Another Scene
From Improv Everywhere, the group that brought us Frozen Grand Central, prompted over 1,200 New Yorkers to ride the subway without pants in a snow storm last Saturday.
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